Services.
Pick a path. Pick a package. Pick anything you want à la carte style. Not sure what you need, contact us to talk it through.
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Have a business idea but not sure where to start? Established, but looking to organize and refine? Root & Ripple provides business services designed to bring clarity, cohesion, and clear action to all aspects of your organization.
Systems-based Business Plan Development
Pitch Development
Operational Analysis
Audience Analysis
Culture Audit
Qualitative and Quantitative Research
Nonprofit Consulting
Leadership Coaching
Training & Development
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Successful branding is more than pretty logos and cute headlines; it’s a product of sound strategy, deep thought, and a willingness to look in the mirror. Whether you’re looking to define your brand strategy, create a new visual identity, or rework your messaging across your platforms, we can help.
Brand Strategy: the roadmap for positioning and growth
Brand Identity: the visual and sensory manifestation of your brand
Messaging Strategy: how your brand communicates its value and connects with audiences through language
Long-form content writing
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Marketing just for the sake of marketing doesn’t work. We create multi-faceted, cohesive channel strategies that speak to the needs and expectations of prospects at every stage of the sales cycle.
Marketing Plan Development: Print, Digital, Social, Email, Event, SEM, Direct, and more
Competitive Research
Campaign Development
Content Marketing
Email Marketing
Web Design & SEO
Launch Strategy & Retail Marketing
Sales Plan Development
Business Development Outreach
And more
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Looking for support for your agency but don’t want to hire full-time? Root & Ripple partners with agencies to offer white label services. In addition to the service paths listed on this page, we also provide:
Project Management
Account Coordination
Vendor Management
Event & Trade Show Support
RFP/RFQ Development & Response
Pitch Strategy
And more
Packages:
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Business Foundations
In this package, Root & Ripple serves as your Chief Marketing Officer, delivering a high volume of work in a short time frame.
We start by developing a solid business plan, conducting extensive consumer, market, product, and competitive research, and identifying key audiences.
From there, we establish a comprehensive brand and messaging strategy, culminating in an integrated sales and marketing plan.
Add-ons:
- Brand identity development (logo, color, typography, brand guidelines)
- Website design and copywriting
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Your Messaging is Your Marketing
This package focuses on creating a distinct voice for your brand— an identifiable personality, unique perspective, and authentic narrative - all increasingly vital as AI-generated content floods the market. This package is built to preserve authenticity.
We start with a Brand Discovery workshop, audit your current messaging across platforms, and develop a new messaging hierarchy.
Then, we revisit your brand assets and update them with the refined messaging.
Add-ons:
- Ongoing copy and content writing support
- Ethical AI marketing training
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Team Dynamics
In this package, we provide a series of assessments and workshops geared to illuminate the role people play in the businesses, brands, and teams they are a part of.
We explore communication, working, leadership, and conflict management styles, providing strategies to foster mutual respect and greater self-awareness.
Combining traditional methods with more esoteric and intuitive approaches, we deliver deep insights that many find useful beyond the work environment.
Add-ons:
- Leadership coaching
- Team-building workshops
- Learning and development programs